Virgin Media O2
Client: Good Things Foundation
Indeed, together we launched the UK's first ever National Databank at the end of 2021 - like a food bank but for free mobile data, donating over 61 million GB of free data to those in need. Our pledge: to lift over 500,000 people out of digital poverty by the end of 2025. Since then, we have strengthened our work with Good Things Foundation by announcing in 2022 a new strategic partnership, including a £2 million donation and targeted initiatives. We have extended our support to the Databank through additional data donations, a national Christmas campaign and by rallying more mobile operators in our industry behind the project to drive standards up at scale.